website-design-marketing-pittsburgh-Person working on computer with a WordPress shirt 300x168 1

The release of WordPress 6.1 on Nov. 1, 2023, introduced a new stock theme: TwentyTwentyThree. As with any stock theme, the purpose is to show off the shiny new toys that ship with the newest version of WordPress. TwentyTwentyThree gives us a good look at what 6.1 can do and lets us imagine the near…

Read More
website-design-marketing-pittsburgh-1547023 FeaturedArticleFourSalesTools IMG 1920x1080 011823 1024x576 1

When the economy is making all of us nervous, we start looking for ways to make the most of every click and every lead. Here are the tools that help you close more sales by utilizing your current tricks and contacts, i.e. without investing more in marketing: 1. Walnut.io: Make the Most of Your Product…

Read More
website-design-marketing-pittsburgh-1547035 FeaturedArticle SecretSauce 1920x1080 011823 1024x576 1

Do businesses email their customers too often? According to a recent article on Business Insider, the answer is yes. But not for the reason you may think. It’s not because customers loathe getting emails from companies. Or because frequent emails are considered spam. It’s actually because most brands nowadays email like this: They use discounts…

Read More
website-design-marketing-pittsburgh-Marketing Metrics

Understanding and tracking the performance of your marketing efforts is essential in order to grow your business. While there are dozens of metrics you can use to measure the success of your campaigns, some are more important than others. In this article, we’ll provide an overview of the ten most important marketing metrics that everyone…

Read More
website-design-marketing-pittsburgh-best website template computer 300x168 1

What is one tip for picking the best template for a website? To help you pick the best template for your website, we asked CEOs and founders this question for their best tips. From keeping it SEO-friendly to checking for responsiveness across devices, there are several points to consider when choosing your website template. Here…

Read More
website-design-marketing-pittsburgh-DigitalMarketer AlignSalesandMarketing NoTitle 1024x576 1

Did you know that misaligned teams can cost businesses trillions of dollars each year? Yes, you read that right. When sales and marketing teams don’t work together cohesively, it’s sort of like having a pilot and a copilot that don’t communicate—it becomes difficult to accomplish goals and stay on the right course! Although the key…

Read More
website-design-marketing-pittsburgh-DigitalMarketer MarketingDegree2023 JennaBunnell NoTitle 1024x576 1

If you’re thinking about getting a degree at any age, it makes sense to think about the value of that degree. Is the qualification needed for the career you want? Are there alternative paths to that career? Can you develop better skills by gaining experience in work?  All of these are perfectly valid questions. After…

Read More
website-design-marketing-pittsburgh-wordcamp asia 300x86 1

WordCamp Asia (WCAsia) 2023 will occur 17 – 19 February. Our team can’t wait to meet you there! Stay tuned on this post for a recap of the event, how to get involved as a WordPress contributor and what to prepare for future WordCamps. What is WordCamp Asia? Traditionally, WordCamp events have been held in…

Read More
website-design-marketing-pittsburgh-what are website cookies pile of cookies 300x168 1

Over the last few years, you might’ve noticed that every website asks if you want to accept cookies or not. And, if you’re like a lot of people, you asked yourself, “what are website cookies?” While these cookie pop-ups have spawned a million memes and cookie monster gifs, they are actually referring to a fascinating…

Read More